APPLICATIONS
APPLICATIONS
We focus on marketing and business applications.
When Panoptic was started 20 years ago, it was a common question for prospects to ask about how this or that video creation might be used. "Can we use this for marketing and new employee orientation?" "Do you make VHS copies?"
Our world has changed. When your mobile telephone likely has a video camera built in, when so many retail outlets bombard us with video messages as we walk the isles, when there are a thousand channels on the TV, and an unlimited number on The Web, clearly our world has changed. Here at Panoptic our equipment has changed, some processes have changed, but we still hold to the principles that make us a marvelous choice as a production partner, regardless of application.
It's actually rather curious. A few years ago we were reminding folks how video could be used for digital signage, for product presentations for The Web, for messaging to the field force. Now video is so much a part of our daily experience that it hardly seems necessary to educate on potential uses. The potential uses are endless...