Pan Optic Media

For starters, Panoptic starts with your goals, ensuring that you're clear about the what you expect to accomplish with each project, and that your expectations align with reality. Next we discuss audience. creative, and potential visual assets to be used. Will there be talking heads, role plays, interviews or vignettes, graphics and animation, stock footage or some other option? What about pacing,style and music?

Then on to production, creating the video assets we'll need for the final piece. This is what folks usually think of when considering the production process - "lights, camera, action". We understand the nuances of composition, lighting and acting to create the best scenes possible within the financial and temporal constraints of the project.

Once our assets are acquired, we accumulate these assets into our editing programs and cut the show together. Again, some skill is required to maximize the effectiveness of the assets by how they are leveraged in the video. After a round or two of potential revisions, viola! We have a custom video, which we'll publish or encode or output to whatever format you require.